EVENTS, FESTIVALS AND DESTINATIONS

Attendance and Origin Studies

Measure the attendance of your event with precision, identify where your visitors come from, and support your decisions with reliable data collected on-site by an experienced team.

For more than 15 years, BIP Recherche has been conducting attendance and origin studies for events, festivals, attractions, and tourism initiatives. Thanks to our team of experienced interviewers, we can deploy data collection across Québec and produce clear, credible, and usable deliverables.

Reliable Data

Rigorous field collection, proven methodology, and credible results.

Clear and Usable Report

Visual deliverables, key findings, and recommendations useful to your partners.

15+ years of experience
Experienced team of interviewers
Interventions across Québec

Why conduct an attendance and origin study?

Demonstrate your impact

Support your reports, funding requests, and discussions with partners using credible data on attendance and the origin of your visitors.

Understand your visitors

Identify where your audiences come from, who they are, and how they behave in order to better guide your communication, programming, and reception strategies.

Optimize the experience

Better understand flows, access points, activity areas, and visitor paths to improve the on-site experience and support event logistics.

Make better decisions

Support your reports, funding requests, and discussions with partners using credible data on attendance and the origin of your visitors.

OUR FIELD EXPERTISE

Attendance and Origin Studies

BIP Recherche relies on more than 15 years of experience in attendance and origin studies. Our interviewers are trained to operate in a variety of event contexts, with professionalism, efficiency, and methodological rigour. We adapt each data collection to the objectives of the mandate, the realities of the site, and the profiles of the visitors to be surveyed.

  • On-site interception carried out by a trained and supervised team

  • Tablet-based data collection for fast, consistent, and secure entry

  • Sampling adapted to your event, your flows, and your objectives
  • Rapid deployment in all regions of Québec
  • Clear reports for funders, partners, and management teams

Our Methodology

We combine rigorous planning, close field supervision, and structured analysis in order to produce reliable, comparable, and decision-support results.

Planning

Definition of objectives, selection of interception points, validation of collection periods, and preparation of the sampling plan.

Data Collection

Conducting interviews on-site by our interviewers, monitoring quotas, active supervision, and quality control throughout the operation.

Analysis

Data processing, validation, weighting if necessary, and strategic reading of the results according to the project objectives.

Report

Production of a clear and visual deliverable presenting key indicators, main findings, and relevant recommendations.

RELATED SERVICE

Rental of Infrared Sensors and Counting Solutions

In addition to our attendance and origin studies, BIP Recherche offers the rental of high-performance counting equipment to measure entries, exits, and traffic in real time, with reliability and simplicity.

  • Accurate counting of entries and exits
  • Real-time dashboard
  • Discreet and rapid installation
  • Respect for privacy

Ideal for events, festivals, public buildings, and high-traffic sites.

Coverage Across Québec

Our team can operate in all regions of Québec to support events, festivals, attractions, destinations, and tourism initiatives. Whether your project takes place in an urban environment, a regional setting, or on a seasonal site, we adapt our deployment to your operational reality.

  • Montréal
  • Québec
  • Estrie
  • Montérégie
  • Laurentides
  • Outaouais
  • Saguenay
  • Gaspésie

Why choose BIP Recherche?

Methodological rigour

Structured data collection and analysis methods to produce solid and defensable results.

Proven field approach

A team accustomed to event contexts and field operational realities.

Data confidentiality

Practices in place to protect collected information and ensure responsible data management.

Quality and security approach

An approach aligned with industry best practices, including ISO 27001 and ISO 20252.

We produce reliable, useful data adapted to your needs for reporting, planning, evaluation, and funding.

Let’s talk about your next event

Do you want to measure the attendance of your event, better understand the origin of your visitors, or document your impact with a credible methodology? Our team is ready to support you, from fieldwork to the final report.